Step 1 Analysis

We collaborate closely with our clients to understand their goals and challenges. Through a comprehensive and personalized approach, we research our clients’ users and explore the market to identify opportunities and strategies that add value to the project.

Product Audit
Functional Analysis
Market Analysis
Look and Feel
Journey Maps
Field Visits

User Surveys
User Shadowing
Empathy Maps
Persona
Project Briefing
Benchmarking

Step 2 Ideation

We conceptualize proposals aligned with the conclusions of the previous phase, seeking the solution that best fits our clients’ and users’ purposes. Under a pragmatic and rational approach, we work together to bring innovative, functional, and viable ideas to life.

Brainstorming
Hybridization
Sketching

Modeling
Rapid Prototyping
Mock-Ups

Step 3 Development

We industrialize the proposal, turning the concept into a product. In this process, we are very careful to ensure the materialization of every detail, transforming the vision into a tangible and functional reality. We like to explore and present product alternatives based on manufacturing cost, as a design solution is not good if it is not viable.

3D Modeling
Product Engineering
Brand Application
Graphic Design

Rendering
DFM Design (Design for Manufacturing)
CMF Design (Color, Material, Finishes)
Prototyping

Step 4 Launch

We provide support in the manufacturing and commercialization of the product through complementary services that allow for enhancing and maximizing impact and presence in the market.

Product Naming
Art Direction
UX/UI
CGI Animation

Industrialization
Packaging Design
Crowfunding Campaign Management (Kickstarter)